Summary
Overview
Work History
Education
Skills
Certification
Languages
References
Timeline
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Quincy A. Jibril

Macory Zone 4,Abidjan

Summary

Experienced marketing leader with a decade of brand strategy and market research expertise. Proven success in driving operational efficiency and enhancing brand engagement. Adept at strategic planning and human resource management, recognized for strong leadership and adaptability.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Regional Manager

Africana Bespoke Tailoring Ltd
Abidjan
01.2022 - Current
  • Spearheaded the integration of Google Workspace tools for efficient regional office setup.
  • Innovated pricing strategies that boosted sales growth by $50,000.
  • Developed an omnichannel marketing strategy, increasing retail engagement by 45%.
  • Led the creation of streetwear collections, enhancing brand visibility and engagement.
  • Defined brand communication strategy, achieving high customer conversion rates.

Brand Manager

Africana Bespoke Tailoring Ltd
FCT, Abuja
06.2020 - Current
  • Activated two major streetwear collections in 2021 and 2023, achieving over 1,000 units sold within three months.
  • Developed brand communication strategies that sustained annual customer conversion rates of 15-20%.
  • Established strategic partnerships to enhance brand presence and ensure consistent messaging across touchpoints.
  • Implemented omnichannel marketing to unify brand messaging globally, resulting in over 2% monthly growth across channels.

Art Director

Civic Innovation Lab
FCT, Abuja
12.2018 - 05.2020
  • Developed communication strategies for Civic Innovation Lab, enhancing brand visibility for infrastructure projects.
  • Directed The Student Innovation Challenge in 2019, fostering mentorship programs for tech-focused student founders.
  • Wrote and directed documentary scripts for Nigeria's Bank of Industry, engaging over 200,000 viewers and building partnerships with 200 farmers.
  • Managed communication budget, achieving 16% cost reduction through efficient tools like Google Spreadsheets and QuickBooks.

Policy and Design Intern

NEITI
FCT, Abuja
12.2017 - 12.2018
  • Analyzed and visually presented strategic policies for Nigeria's oil and gas sector, increasing the impact of NEITI's annual report among younger audiences by 20%.
  • Provided insights for bi-monthly policy reports, aiding the team in shaping key decisions based on thorough research.
  • Monitored research publications and journals, informing bi-monthly policy reports.

Education

BSC - Information and Communication Science

University of Ilorin
Kwara State, Nigeria
08.2017

Skills

  • Brand strategy
  • Omnichannel marketing
  • User experience design
  • Market research
  • Strategic development

Certification

  • Inside LVMH certificate, LVMH, 07/23
  • WBG Youth Summit, World Bank Group Youth Summit, 05/23
  • Project Management Masterclass Certificate(PMP), BRATIM Consult, 08/18
  • Digital Marketing Certificate, Google, 02/18
  • Certificate of Participation, Hult Prize Foundation, 11/16

Languages

  • Yoruba, Intermediate
  • English, Fluent
  • French, Basics

References

References available upon request.

Timeline

Regional Manager

Africana Bespoke Tailoring Ltd
01.2022 - Current

Brand Manager

Africana Bespoke Tailoring Ltd
06.2020 - Current

Art Director

Civic Innovation Lab
12.2018 - 05.2020

Policy and Design Intern

NEITI
12.2017 - 12.2018

BSC - Information and Communication Science

University of Ilorin
Quincy A. Jibril